Eloqua Implementation Articles

Eloqua Forms: Concatenating custom questions to pass over to CRM

A problem I have come across frequently is that marketing departments like to add a number of bespoke questions to different lead generating forms which are obviously valid however neither the Eloqua database, nor their CRM platform has these fields in it.So… How do...

What is Eloqua?

Eloqua is a cloud-based marketing automation platform that helps businesses automate their marketing processes and deliver personalized experiences to their customers. The platform is designed to streamline marketing efforts, improve efficiency, and increase revenue...

Part 5. Eloqua Master Exclude

There will be times that you do not want email to get sent to contacts for a multitude of reasons. This guide will teach you how to set these up, what they means and how to update your Eloqua Architecture Document. If you have not already done, please read Part 1....

Part 4. Eloqua User Access Levels

One of the first considerations you will need, is what different levels of Eloqua user access do you want users to have? If everyone can do anything they want you are going to have some serious problems, fast. If you have not already done, please start from the...

What is Eloqua?

Mar 24, 2023 | Eloqua Implementation

Eloqua is a cloud-based marketing automation platform that helps businesses automate their marketing processes and...

Part 5. Eloqua Master Exclude

May 25, 2022 | Eloqua Implementation

There will be times that you do not want email to get sent to contacts for a multitude of reasons. This guide will...

Part 4. Eloqua User Access Levels

May 24, 2022 | Eloqua Implementation

One of the first considerations you will need, is what different levels of Eloqua user access do you want users to...

Part 3. Eloqua Marketing Systems Architecture

May 24, 2022 | Eloqua Implementation

You need to always know what other systems your Eloqua instance is integrated into. If you don't you are going to...

Part 2. Eloqua Architecture Document

May 24, 2022 | Eloqua Implementation

If you do not have an Eloqua Architecture Document you are going to have a bad time. You need to fully document...

Part 1. Eloqua Implementation Post Smartstart

May 24, 2022 | Eloqua Implementation

I am going to take you how I approach a full on Eloqua implementation. I am not however going to teach you how to do...

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