by Gr3g5ta | Apr 6, 2025 | Eloqua Advanced, Email Marketing
Agency Secrets: Types of Email Opt-ins for B2B Marketing I get asked about email opt-ins constantly—and the truth is, this post has everything you need to get your head around it. Different countries have different rules, and yes, it does matter how you collect...
by Gr3g5ta | Mar 1, 2025 | Eloqua Advanced
Agency Secrets: How much should lead source reporting for every lead/campaign/sale really cost you? Warning: Are You Being Overcharged by Your Marketing Automation Agency? If you’ve been billed or quoted more than $3600, or if the work took more than 18-26 hours...
by Gr3g5ta | Feb 1, 2025 | Eloqua Advanced
Agency Secrets: How much should a GDPR/CCPA/PECR-Compliant Cookie Banner really cost you? Warning: Are You Being Overcharged by Your Marketing Automation Agency? If you’ve been billed or quoted more than $1500, or if the work took more than 6-24 hours (2-3...
by Gr3g5ta | Jun 17, 2024 | Lead Scoring
Harnessing the Power of Multiple Eloqua Lead Scoring Models for Each Product Line: A Game Changer for Marketing and Sales One of the things I have found is that some clients see Eloqua lead scoring as a box ticking exercise. They build a one size fits all approach,...
